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The Most Powerful Marketing Tool You’re Probably Not Using (And It’s Free)

Updated: Nov 18

Leia Morrison talking word of mouth advertising

by Leia Morrison Coaching

Most small business owners think marketing has to be complicated.

You know the drill:

  • “I need to post more on social media…”

  • “I should be running ads…”

  • “Everyone else seems to know what they’re doing…”

  • “Maybe I need to hire that guy who keeps DM’ing me about growing my account overnight.” (Please don’t.)


But what if I told you the most effective marketing tool you have is already inside your business… and you don’t have to spend a single dollar to use it?

Welcome to the magic of word-of-mouth marketing, the original marketing strategy, the most trusted strategy, and the strategy that still outperforms anything else out there.

Yes, even in 2025.



And if you’ve never intentionally built a system that generates word of mouth, you are absolutely leaving money on the table.

Today, we’re going to change that.

Wait… Who Am I to Teach Marketing?

If you only know me as “Leia, the yoga teacher,” I get it.I’m in your newsfeed doing camel pose, posting sunrise photos, and holding a mug of herbal tea like it’s a personality trait.

But here’s the plot twist:

I’ve been a marketing professional for over a decade.

I’ve owned my own marketing business, been a marketing director, worked with small business owners in print and digital ads, built social media strategies, managed large destination marketing organizations, and helped tech companies, restaurants, event venues, retailers, and wellness brands level up their visibility.

Marketing is my world, yoga is just what keeps me sane while doing it. 😉

And now I’m turning everything I’ve learned into a library of self-paced digital courses to help small business owners grow with clarity and confidence instead of overwhelm.

So, Why Word-of-Mouth? Why Now?

Because your customers trust other customers more than anything you say.

Here’s the truth:

  • People trust people.

  • People tell stories.

  • People remember how you made them feel.

  • People love sharing great experiences.

No social media post will ever beat someone telling their friend:

“OMG you have to go here.”

Word-of-mouth marketing is built on connection, authenticity, and trust, the things small businesses naturally excel at when they’re intentional.

And yet… very few businesses build a system that creates it consistently.

Which is exactly why I created something you’re going to love.

Introducing My New FREE Mini-Mini Course

“Turn Your Customer Experience Into Your #1 Marketing Tool”

If marketing stresses you out…If you never know what to post…If you feel like you’re throwing spaghetti at the wall to see what sticks…

Start here.

This free mini-mini course shows you:

🌟 Why word-of-mouth is still the most powerful marketing tool

🌟 How to create customer experiences people rave about

🌟 How your employees become your hidden marketing team

🌟 How to get more Google reviews without feeling awkward

🌟 How to build trust and loyalty that leads to referrals

🌟 Simple, actionable steps to dramatically boost visibility

And yes, it really is 100% free.

Why?

Because I want you to experience a quick, meaningful marketing win before you ever think about investing in a larger course.

In less than 60 minutes, you’ll walk away with clarity, confidence, and a clear vision for how to elevate your customer experience starting today.

This Works for Every Type of Business

Whether you run:

  • a yoga studio

  • an esthetician practice

  • a retail shop

  • a tech startup

  • a restaurant

  • a service business

  • an event venue

  • a boutique

  • or anything in between…

Word of mouth is your superpower.

Your job is simply to activate it intentionally.

And this mini course teaches you how.

Ready to Dive In? It's Completely Free.

If you want marketing to feel easier…If you want your customers to become your promoters…If you want clarity instead of chaos…

Start here.

👉 Get the FREE mini course now:

And if you love it (spoiler: you will), stay tuned, more courses are on the way, including my full Holiday Marketing Course, full of templates, scripts, ideas, and strategies that make seasonal marketing feel effortless.

You deserve marketing that actually works, feels authentic, and doesn’t make you cry into your laptop.

Let’s build that together.


 
 
 

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